Most hitting “instruction” is a bucket of balls, a few quick tips, and zero accountability.

The athlete leaves sweaty but not actually better.

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NF Softball does it differently.

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We use a true development system:

• Clear standards – hitters know exactly what “good” looks like.

• Data & feedback – video, metrics, and honest coaching every session.

• Progression-based training – drills and constraints that build a repeatable swing, not a TikTok move-of-the-day.

• Game transfer – everything we do in the cage has a purpose between the lines.

 

If you want a lesson, go anywhere.
If you want development, come here.

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WHO BELONGS IN THE AMF HITTING PROGRAM?

This program is for hitters who are tired of:

• Rolling over weak ground balls when it matters

• Crushing in practice but freezing in games

• “Just making contact” while other kids drive the ball

• Getting generic cues that never seem to stick

And ready to:

• Hit the ball hard, consistently

• Trust their swing under pressure

• Understand their approach and plan each at-bat

• Train with standards, not feelings

If an athlete wants comfort, this isn’t it.
If she wants to compete? She’s in the right place.

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WHAT HITTERS WILL MASTER​

1. Swing Foundation & Mechanics

• Efficient, powerful swing path

• Connection, posture, and barrel control

• Lower half / sequencing that creates force, not effort

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2. Timing, Pitch Recognition & Approach

• On-time more often – not guessing

• Understanding zones, counts, and situations

• Adjusting to different speeds and locations

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3. Power, Hard Contact & Consistency

• Training for exit velocity, not just “pretty swings”

• Using data and drills to increase hard-hit percentage

• Building a swing that holds up against better pitching

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4. Mental Game in the Box

• Routine before every at-bat

• Handling strikeouts and failure without folding

• Competing with confidence instead of hoping

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PROGRAM STRUCTURE

Winter Session | 10 Weeks | Small Group

• Weekly small-group sessions (3–5 athletes per group)

• Focused work on mechanics, timing, and approach

• Live and front-toss reps with constraints that mirror game demands

• Video review and clear coaching cues

• Progress tracking so you know if you’re getting better — not guessing

 

Investment: $350 per athlete

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Summer Session | 8 Weeks | Small Group

• Weekly small-group sessions (3–5 athletes per group)

• Focused work on mechanics, timing, and approach

• Live and front-toss reps with constraints that mirror game demands

• Video review and clear coaching cues

• Progress tracking so you know if you’re getting better — not guessing

 

Investment: $280 per athlete

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WHAT MAKES AMF HITTING PROGRAM DIFFERENT​

• Standards Over Feelings: We coach to the level required to win at-bats in real games — not what feels comfortable in the cage.

• Small Groups. Real Coaching: No assembly-line hitting clinics. Every athlete gets direct instruction, correction, and accountability.

• Training Built for Game Pressure: If it wouldn’t survive with two outs and runners on, it doesn’t pass in this program.

• KPIs, Not Guesswork: Development is measured — exit velocity, contact percentage, zone performance, and attack-plan execution.

• Confidence Earned Through Competency: We build hitters coaches trust in the biggest moments — because they’ve trained for them.

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You don’t rise to the occasion — you rise to your training.

AMF trains for the moment that matters.